Amongst other things, Generation Z has been so preoccupied with social media and the internet that hardly anyone contemplates reading books. It can be elucidated that people have forgotten all the benefits of reading books.
Make no mistake about it: a recognizable and loved brand is one of the most valuable assets a company owns. As a small business, you may be competing against big brands with devoted customers and unlimited marketing budgets.
Most companies don’t know the significance their logo will have for their brand. Did you know a logo that’s poorly designed can have a major impact on your brand identity?